The rapper’s wife, Bianca Censori, 30, was a walking advertisement for the brand on Sunday night after she made a splash on ...

As stated in the earnings report, the Yeezy shoe stock has shrunk from €500 million to €50 million, and the company plans to ...

Kanye West made a fiery request, and it was granted. Adidas has removed all Yeezy products from its website following the 47-year-old artist’s lengthy Instagram rant. The company acted quickly ...

It said that North America was “particularly affected by the negative Yeezy impact” and that revenue there dropped 16% last year. Adidas expects to almost double operating profit to about 500 ...

The chief executive officer Bjoern Gulden of Adidas AG will cut 500 roles based at its headquarters in Herzogenaurach as the company outperformed projected sales for the retro sneakers.

On December 2 nd, Footwear News will honor Kanye West with the “Shoe Of The Year Award", acknowledging the success and cultural imprint of his Adidas Yeezy Boost. “The sneaker releases ...