The rapper’s wife, Bianca Censori, 30, was a walking advertisement for the brand on Sunday night after she made a splash on ...

It seems Kanye West looked to Grammy weekend as a big moment for his brand. He released a new Yeezy commercial after the ...

This may open doors for Kanye to explore new avenues, albeit without the backing of major global brands like Adidas. The Impact on Sneaker Culture: What’s Next for Yeezy Fans? For fans of Yeezy ...

Ye revealed the two new colorways that are anticipated for his latest product, the SL-01, AKA The Yeezy Slides.

This development signals a complex new chapter in the ongoing ... often treads a delicate balance. The Yeezy creator’s accusations against Adidas regarding search engine manipulation and account ...

Adidas, which had a longstanding ... seen here in 2016, is Yeezy’s head of design.Credit...Chris Warde-Jones for The New York Times And then, in 2018, a 16-year-old model accused Mr. Rubchinskiy ...

Kanye West announced he’s going back to his roots with a Yzy women’s collection that looks strikingly familiar. The rapper, ...

and reminded them that he was the man that took their sneaker brand to new heights during his eight-year stint. “When you google Yeezy.com the adidas site comes before the Yeezy site.

With over a million pairs of pods sold and new styles in development ... Also when searching for Yeezy products on Adidas’ website on mobile it redirects you to the main page instead of telling ...

Click to share on Twitter (Opens in new window) Click to share on ... West began his post by complaining that adidas is overshadowing Yeezy in the Google search results. “ ...

Following Kanye West and Bianca Censori’s attention-grabbing Grammys appearance, an advertisement for the rapper’s Yeezy ...