Former Anheuser-Busch President of Operations Anson Frericks details the lasting impact from Bud Light's partnership with ...

Bud Light had one of the worst years of its existence as it faced a massive boycott and lost its spot as the top-selling beer ...

On January 29, Bud Light, the “Official Beer Sponsor of the NFL,” unveiled its latest Super Bowl LIX, beer commercials and ...

The “Big Man” ad aims to be a throwback to classic Budweiser campaigns. The Bud Light Frogs, “Wassup” guys, Puppy Bowl, and ...

“It’s my favorite time of year,” says Todd Allen, senior VP of marketing for Bud Light, adding that the hope was to build some relatability with the over-the-top characters that ...

Busch's Bud Light revealed former NFL quarterback Colin Kaepernick as its new brand ambassador, contrary to online discussion ...

Post Malone, Shane Gillis, Peyton Manning are "Big Men on Cul-De-Sac" in this year's Bud Light Super Bowl ad.

Watch Bud Light's Super Bowl 59 commercial, premiering online exclusively at USA TODAY, starring Post Malone, Shane Gillis ...

CEO Brendan Whitworth wants to change the term used to classify brews like Budweiser and Bud Light – "domestic" beer – to a more patriotic "American" beer.

The beer brand - still seeking to return to the top of the beer sales charts - hopes it has a winning strategy with its 'Big ...