What are the three generic strategies? In 1980, Michael Porter devised three generic strategies that a company could employ to gain a competitive advantage. Cost leadership, differentiation, and focus ...
pharmaphorum caught up with Pam Politis, Senior Patent Attorney for Endo Pharmaceuticals in the US, to talk about generic patent strategies ahead of her presentation on this topic at the ...
deep dives into generic leaders—such as Teva, Sandoz, and Viatris—and more. Download the report to learn how to leverage these top companies’ growth plans for your investing strategy.
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