One common complaint about the ad industry is a lack of transparency about where you're buying and how it's measured. At CES 2025, Disney discussed their new global ad tech stack and how they're ...

At CES 2025, Disney reported their new global ad tech stack has deliver to 157 million global active ad viewers on Disney+, Hulu and ESPN+ and this wouldn't be at all possible, without the support of ...

CES can be incredibly overwhelming. There are thousands of products on display, which makes finding the good stuff especially hard, so we went with the opinion of a jury of experts for the CES ...

Leschinsky explains that C2PA emerged in response to "a growing demand by the market to be able to cryptographically prove that certain content is coming from a certain content owner or from a certain ...

Pelliccione emphasizes the importance of protecting data for minority groups, particularly the LGBTQ community, especially in light of the new incoming and highly regressive US administration. Because ...

FAST (free ad-supported streaming TV) isn’t new at this point. It’s an acronym that describes a newer type of free and ad-supported streaming video that is linearly scheduled with content typically ...

Perhaps this was David Gandler’s plan all along. The CEO and co-founder of sports-centric streamer Fubo has executed a play that not only appears to consign proposed mega-rival Venu Sports permanently ...

The convergence of advanced technology and the growing influence of big tech has set the stage for 2025 to become a pivotal year for businesses. As industries evolve, companies must break free from ...

FuboTV, the leading sports-first live TV streaming platform, has announced the availability of four new interactive Connected TV (CTV) ad formats to further drive audience ad engagement. The ...