Spencer Pratt is reflecting on his and Heidi Montag's efforts to generate income after losing their home in the Los Angeles wildfires. "I made, like, $4,000 on TikTok this week, but on TikTok Live, where people can just give to me direct,

It is quite a reversal. This seems quaint nowadays, but back in the 2000s we had a derisive pop culture nickname for people like Pratt and Montag — "fameballs," people who took their 15 seconds of low-grade fame from a viral blog or reality show and tried to "snowball" it into legitimate celebrity power.

Fans are supporting 'The Hills' couple, whose house burned down in the Pacific Palisades fire, by streaming Montag's album 'Superficial.'

Spencer Pratt is one proud husband. The former Hills star sobbed tears of gratitude in a TikTok video shared over the weekend as his wife Heidi Montag's 2010 album, Superficial, reached No. 1 on iTunes.

Spencer Pratt recently shared an emotional moment, revealing his deep pride and gratitude for his wife, Heidi Montag. In a heartfelt TikTok video, the former Hills star celebrated

It’s doing much better now: According to The Hollywood Reporter, “over the weekend, the album hit No. 1 in both the albums and songs (for the titular ‘Superficial’) categories on iTunes, beating out much more recent releases from Bad Bunny, Bruno Mars, Teddy Swims, and Morgan Wallen.”

Heidi Montag's album and song 'Superficial' tops iTunes charts after download spike from fans supporting Montag and Spencer Pratt after L.A. fires.

Pratt has been rallying fans to stream Montag’s 2010 album Superficial after their home was destroyed in the Pacific Palisades wildfires.

Reality television star Heidi Montag’s 2010 album “Superficial” has hit No. 1 on the iTunes’ all-genre songs and albums charts 15 years after its release and just after Montag and husband Spencer Pratt lost their home in the Palisades Fire.

Reality television star Heidi Montag’s 2010 album “Superficial” has hit No. 1 on iTunes’ all-genre songs and albums charts — 15 years after its release and just after Montag and husband Spencer Pratt

More powerful winds were expected to trigger new wildfires that could set back the recent progress made in containing blazes in the Los Angeles area that have destroyed thousands of

The Hills star Spencer Pratt broke down crying as he thanked fans for sending his wife Heidi Montag ’s 2010 debut album, Superficial, to No. 1 on iTunes 15 years after its release.