In 2024, the Super Bowl took place at the $2 billion rated Allegiant Stadium in Las Vegas. For the big event last year, you ...

Since 1989, USA TODAY Ad Meter has surveyed viewers live on Sunday and awarded an annual winner to the highest-rated ...

Either way, USA TODAY's Ad Meter champions have over the years displayed the wide range of approaches that can deem a Super ...

The non-alcoholic beer market has exploded in recent years. We tried several popular beer brands to see which offered the ...

From Eugene Levy’s runaway eyebrows to Willem Dafoe’s pickleball prowess, these brands are banking on unforgettable imagery ...

It's marketing's biggest night! Outside of the actual game and the famed halftime show, many viewers tune into the Super Bowl ...

See the full lineup of 50 brands advertising during the 2025 Super Bowl, including top snack, beer, and tech commercials. Get ...

But when it comes to the best beer commercials, it’s the majors like Anheuser-Busch and Molson Coors that have delivered the ...

There’s a time and place for every beer. I love the intricate, layered flavours of a saison. But sometimes, nothing hits quite like an ...

Oct 7, 2018; Denver, CO, USA; The Milwaukee Brewers celebrate with broadcaster Bob Uecker after beating the Colorado Rockies ...

From crowd pleasers to big boozy pale ales to seltzers and Long Drink, here’s how you should stock your Super Bowl beer ...