But when the company transitioned to digital, the price exploded. In 2004, Hasselblad's first digital camera sold for around $24,000. That was more than a 200% price increase from its previous ...

Do you feel that a camera is a small object of desire? It’s ok, your secret is safe with me – I’ve got a few of my own.

The standard version of the Hasselblad X2D 100C body is priced at £7369. There is also a Limited Edition run of 1000 pieces of the X2D 100C Earth Explorer with a distinct alternative colour ...

Leveraging Hasselblad’s decades of expertise ... freezing fast-moving subjects with DSLR-like precision. Additionally, the HyperTone Image Engine merges multiple frames to produce vibrant ...