Nike's once red-hot Jordan Brand could be losing its cool. In the last five years, Jordan Brand has more than doubled its top ...

For a long time, performance artists have worn the Michael Jordan brand. The post Elated Marcus Jordan Shares $50 Million ...

With a full colorway of “Seafoam/Sail/Metallic Silver” and a SKU of HV0823-003, the women’s-exclusive Air Jordan 4 Retro ...

As promised, Travis Scott, Nike, and Jordan Brand have big plans for ComplexCon in Las Vegas this weekend. In addition to ...

As they finish their new collection, the Awake NY x Jordan Air Ship "Game Royal" sneakers stir commotion with their unprecedented low speeds.

The collaboration consists of two bold colorways of the Nike Air Max Sunder retro designed in partnership with Kids of ...

Closing the week is the return of one of the greatest Jordan 4 colorways of all time: the Fear. The sneaker features a ...

How does a brand based on re-releasing heritage models sustain excitement in a lukewarm market that’s more interested in ...

When it comes to the rise of Nike as the premier sportswear brand across the globe, there are few more important figures than ...

The Air Jordan 3 stands as a monumental figure in sneaker history, representing not just a shoe, but a cultural phenomenon.

Luxury brands have signed some fantastic rosters of iconic athletes who represent the ultimate brand in basketball, soccer, ...

Bella Hines signed an NIL deal with Jordan Brand as she finishes up her high school basketball career. "We're excited to have ...