The entertainment industry witnessed a significant shift in narrative when Deiondra Sanders, daughter of NFL icon Deion ...

Scott Utke, who says Welch’s previously underspent on marketing, has led an ambitious rebrand and is in the midst of ...

Leading brands are finding success by integrating traditional shopper marketing expertise with new digital capabilities, ...

At the heart of the case was the controversial terminology of the “Can’t Lose Parlay,” which was a recurring promotion on ...

In an industry where communication is critical, Lake Forest’s Toby Wong has made an impact. Even after suffering a ...

Cox Media Group Miami has added Sammy Simpson as its new Promotions and Activations Manager. Simpson joins CMG after two ...

The Los Angeles International Wine & Spirits Competition brings winning wines and spirits to a diverse and discerning ...

Recently, the firm has been leaning into its scale-driven cost advantage to emphasize its value offerings amid a challenging consumption spending environment. We view this strategy as prudent.

MADISON, Wis. – The Wisconsin Department of Agriculture, Trade and Consumer Protection (DATCP) has certified the 2024 Wisconsin Corn Promotion Board (WCPB) election results. The following corn ...

The Golden Arches will emphasize menu innovation in the chicken category this year to recover traffic momentum that was ...

Irvine, CA, (February 3, 2025) – MotoAmerica, North America’s premier motorcycle road racing series, has named 20-year marketing professional Shane Pacillo as Vice President, Media and Promotions, ...

Looking to grow your dental practice? Check out the top 9 dental marketing companies that specialize in online strategies. [...] ...