The 1956 Strat was snapped in an early Fender ad that featured The Mary Kaye Trio – and helped Kaye’s name become synonymous ...

The new line of guitars, gear, and apparel celebrates the 50th anniversary of Hello Kitty. Fender Unveils Hello Kitty 50th ...

Fender reintroduces the Hello Kitty Stratocaster for its 50th anniversary, blending iconic style with legendary sound.

Today, Fender has announced a collaboration with Sanrio, the global lifestyle brand and home to pop icon Hello Kitty, to ...

Hello Kitty gets a special 50th-anniversary guitar collection for riot grrrls and kawaii lovers from world-famous guitar ...

On Jan. 18, 1991, Kurt Cobain of Nirvana took a hammer to a cheap Japanese-made guitar at the end of a concert at Evergreen ...

Few at the time would have thought that the Fender Stratocaster would be the final word in electric guitar design. Previously, guitars had been dumpy, cumbersome instruments, but the Stratocaster ...

Musicians, collectors and fans have a chance to own a guitar god's tools of the trade — instruments owned by the late Jeff ...

Fender and Sanrio – have joined forces to unveil a new limited-edition collection of Fender items, celebrating the 50th ...

Additionally, a selection of Made-in-Japan exclusive items, including a Fender Made in Japan limited edition Hello Kitty Stratocaster guitar, cleaning cloth, strap blocks, home accessories ...

Morello has already worked with Fender to produce a replica of his iconic Soul Power Strat – and a recreation of his ‘Arm the ...