Coca-Cola introduces contender in prebiotic drink trend as ‘gut-healthy’ sodas gain popularity
Coca-Cola is entering its own contender in the trendy prebiotic soda category to compete with the popular "gut-healthy" sodas Olipop and Poppi.
Coca-Cola jumps on ‘gut-healthy’ soda trend with prebiotic drink to rival Olipop, Poppi
It seems Coca-Cola has grown sick of stomaching Poppi and Olipop’s success with “gut-healthy” sodas – so the legacy brand is launching its own prebiotic drinks. Coca-Cola’s Simply prebiotic sodas will be sold in five fruity flavors: Strawberry, Pineapple Mango, Fruit Punch, Lime and Citrus Punch.
Coca-Cola makes health pivot, introduces prebiotic-infused drinks
According to Coca-Cola, the Simply Pop lineup of infused sodas includes Vitamin C, six grams of prebiotic fiber and zinc. Simply Pop drinks also contain 0.5 milligrams of iron, 25 milligrams of sodium and 110 milligrams of potassium, to go along with corn fiber and monk fruit extract.
Coca-Cola Bets Big on Gut Health With Its Own Line of Prebiotic Sodas
Coca-Cola is expanding its beverage lineup with Simply Pop, a new prebiotic soda aimed at health-conscious consumers. The drink, which boasts "real fruit juice" and fiber, follows the success of brands like Olipop and Poppi.
Coca-Cola (NYSE:KO) Rolls Out Simply Pop, a New Prebiotic Soda
Prebiotic soda. Apparently the concept is catching on. Where previously it was largely the province of small brands like Olipop and Poppi, it
Coca-Cola joins prebiotic soda game with Simply Pop
ATLANTA — Atlanta-based Coca-Cola is the latest company to join the trend of sodas marketed for their health benefits. On Tuesday, Coke announced Simply Pop a new juice-based soda to rival powerhouse competitors like Olipop and Poppi.
Coca-Cola enters booming $820 million prebiotic soda market with launch of Simply Pop
Coca-Cola launches Simply Pop following reports in early 2024 that it had been exploring an acquisition of start-up Poppi.
Poppi and Olipop are the trendy new sodas. Coca-Cola is responding
Coca-Cola is likely hoping the recognizable “Simply” brand will help the new soda quickly establish itself, against Poppi and Olipop, the two prebiotic-packed soda startups that have attracted a loyal fandom in their few short years of existence.
Simply Pop: Coke steps into the prebiotic soda market with a new product
Coke's new prebiotic soda Simply Pop will be available later this month in flavors strawberry, pineapple mango, fruit punch, lime and citrus punch.
Coca-Cola takes on Olipop and Poppi with new prebiotic soda brand, Simply Pop
Coca-Cola is launching a prebiotic soda brand called Simply Pop, taking on upstarts Olipop and Poppi. Starting in late February, consumers on the West Coast and in the Southeast will be able to try Coke’s iteration of the trendy drink.
Coca-Cola, to grow business, starts selling milk and protein shakes: Report
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Coca-Cola leans on fancy milk to grow past soft drinks
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