Gen Z Says is a bimonthly column chronicling the latest trends in the fashion-and-beauty space through the lens of Who What ...

The Discount Craft also provided insights on why crochet has started trending. “It has the same pull and attraction as ...

Most Zillennials remember life before smartphones while being young enough to adapt to them naturally when they arrived. They ...

In recent years, shopping malls – once the central hangout for teens – have seen a decline in foot traffic. Thrift stores, ...

Office siren” and “corpcore” outfit inspiration trends have gained footing with young corporate professionals.

Chau Luen Athletics is engaging Instagram, TikTok, and YouTube users with memes and creative content focused on keeping the ...

Belladina Serrano, 24, lives in Orange County and gained viral attention with a video of her golden retriever, Charly, being ...

The power dynamic in the workplace is shifting as young workers prioritize individuality and meaningful work over climbing ...

Kai's latest YouTube vlog, "My grandpa became the president again," has racked up 2.4 million views in 48 hours.

Britain’s Gen Z are broadly happy, but that happiness is declining. In the past, happiness followed a U-shape: people start happy, get sadder as they move into adulthood; then later in life, rebound ...

According to data from the U.S. Census Bureau, Gen Z has become the poorest generation ... commerce accessibility on popular platforms like TikTok, many Gen Zers are met with enhanced pressure ...

TikTok was gone for 14 hours. That’s just about the length of a nonstop flight from Hawaii to New York, or a teenager’s ...