"Say you're using an eyeliner, lip liner, or a coated thread that has some sort of dye or powder on ... you can use three main reference points to establish your brow shape.

From microblading and powder brows (both semi-permanent techniques ... What about those brow templates that you can use to get a drawn-on brow? Not ideal, she says. 'And I am personally not ...

Whether you went overboard with tweezers or caved in to the bleached eyebrows trend, learning how to grow eyebrows back is no easy feat. We’ve all been there: What started out as a little upkeep ...

In the fast-paced world of beauty, trends come and go like the changing seasons, but some hacks manage to stick around and ...

Gen Z Says is a bimonthly column chronicling the latest trends in the fashion-and-beauty space through the lens of Who What Wear's own Gen Z editors. Expect a download on the upcoming class of ...

Makeup expert Laura Kay, the founder of semi-permanent makeup parlour Laura Kay London, shares her advice on how to take ...

Get natural-looking everyday makeup to glow like beauty freak Mira Rajput Kapoor, and start your day with confidence and ...

Laura Geller knows that wearing a full face of makeup isn’t everyone’s thing—and if it is, even those of us who love a full ...

To use, take the applicator brush and gently swipe the serum across your brows. The full vial lasts for around two months, and for the best and most impressive results, you’ll want to apply this ...

Once you’ve mapped out the direction you want your brows to go, dip the spoolie into the wax, ensuring you don't overload it with product. Using light, upward strokes, apply the wax to the brow ...