Marketers succeed when they have a clear strategy. Marketing strategy frameworks provide a route to success. Here are five to ...
Porter's next book on strategy, focusing on these ideas ... Based on large new database on the profitability of U.S. business segments between 1981 and 1994, their research examines topics such as the ...
Britney Porter offers strategies and insights for achieving success. There’s no getting around it; business success requires data. Understanding how to effectively use data to lead and define ...
Porter, Michael E., and Thomas H. Lee. "The Strategy That Will Fix Health Care." Harvard Business Review 91, no. 10 (October 2013): 50–70.