The “Back to Starbucks” initiative includes other changes, such as cutting “roughly 30%” of food and drink options from its ...

In an effort to get back to basics and "reintroduce" the chain, Starbucks is restricting mobile customers to 12 items per order and offering a free coffee promotion following the Super Bowl.

How to get free Starbucks coffee on Monday after the Super Bowl - Starbucks Rewards members can claim any tall hot or iced ...

The scribbles on cups are part of a slew of changes orchestrated by Chief Executive Officer Brian Niccol to turn things ...

Starbucks is rolling out more changes under new CEO Brian Niccol, and the latest shift focuses on mobile orders.