Expectations are high that the two synergistic and growing channels can deliver on the promise of full-funnel, data-driven ...

Adman Sandeep Goyal predicts AI will transform advertising by 2025, emphasizing the need for agencies to adapt or risk failure amid evolving market trends.

Assembly, a leading global media agency, today announced that Jill Kelly has been appointed North America CEO. Kelly succeeds ...

Criteo's Brian Gleason shared how it is working with agencies to capitalize on curation and measurement opportunities in ...

Good morning and welcome to your Morning Briefing for Friday 31 January 2025. To get this in your inbox every morning click ...

When the Philadelphia Eagles cheerleaders take the field in New Orleans for Super Bowl LIX on February 9, two of them will ...

Good morning and welcome to your Morning Briefing for Friday 31 January 2025. To get this in your inbox every morning click ...

Bolstered by the eye-catching acquisition of New Commercial Arts in 2024, and with NCA’s James Murphy duly installed as UK group CEO, the London agency has started 2025 with supreme confidence. What ...

European stocks closed higher on Thursday with investors reacting to a slew of earnings and economic data, and the European Central ...

The Legacy Lab, Team One's award-winning think tank and strategic consultancy, has announced the recipient of its ...

The offering combines Adobes GenStudio suite with Dentsu's integrated services and Merkury data and identity platform.

Stacked with former execs from Ogilvy, Accenture Song, Disney Studios, and Goodby, Silverstein & Partners, The Intangibles is like the Avengers of marketing consultancies. Last fall, Will Ferrell sang ...